Deskripsi Pekerjaan:

1. Design and implement comprehensive social media strategies that align with company vision and mission, including audience targeting and marketing objectives to increase followers and maximize engagement.
2. Lead a team of content and social media experts to produce, edit, and manage creative content (text, images, videos) for all social media platforms used by company, ensuring consistent quality and creativity.
3. Monitor, analyze, and report on the performance of content and social media campaigns using analytical tools to identify trends and areas for improvement.
4. Respond promptly and professionally to comments, messages, and questions from the audience to build positive relationships and effectively voice content expectations to key stakeholders.
5. Collaborate with marketing, design, customer service teams, influencers, and brand ambassadors to create coherent and engaging content and develop effective campaigns.
6. Stay updated on and analyze the latest trends in social media and related industries to ensure company remains relevant and competitive.
7. Plan and manage paid advertising campaigns on social media platforms to increase visibility and brand recognition for company
8. Handle social media crisis situations swiftly and effectively, ensuring the brand's reputation is maintained.
9. Provide insights and training to other teams on best practices in social media and the latest trends.

Kualifikasi:

1. Bachelor's degree in Marketing, Communication, or a related field.
2. Minimum of 1-3 years of experience in social media management, with a proven track record across various platforms.
3. Proficiency in tools such as Meta, Canva, Shopify, and Adobe Creative Suite.
4. Ability to create innovative and engaging content, and adapt to various media formats.
5. Capable of communicating effectively with teams and other stakeholders, and articulating ideas clearly.
6. Ability to analyze content performance and optimize strategies based on data.
7. Experience working with influencers and brand ambassadors to expand content reach.