Deskripsi Pekerjaan:

• Create, manage, and optimize paid search campaigns (Google Ads).
• Conduct A/B testing on ad copy, landing pages, and other campaign elements.
• Monitor campaign performance, analyze metrics, and adjust strategies as needed.
• Stay informed about the latest SEM trends and best practices.
• Track and report on key performance indicators (KPIs) for SEM efforts.
• Prepare detailed reports on campaign performance, including insights and recommendations.
• Utilize data to identify trends and opportunities for improvement.

Kualifikasi:

Qualifications:

• Willing to work full WFO
• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in SEO and SEM, preferably in a similar role.
• Strong understanding of search engine algorithms and ranking factors.
• Proficiency in SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and SEM platforms (e.g., Google Ads).
• Excellent analytical skills and the ability to interpret data and make data-driven decisions.
• Strong communication, writing, and collaboration skills.
• Ability to manage multiple projects and meet deadlines.
• Up-to-date with the latest trends and best practices in SEO and SEM.
• Fluency in English is compulsory.
• Experience with social media marketing and integration SEM efforts.
• Knowledge on Meta Ads would be a bonus.