Deskripsi Pekerjaan:

Job Overview:

We are looking for an O2O (Online to Offline) Assistant Manager who plays a crucial role in bridging the gap between Torch's online presence and its physical retail operations. 

Job Role:

1. Strategy Development and Execution: Develop and implement O2O strategies to enhance customer experience and drive sales both online and in-store, coordinate with marketing, sales, and IT teams to ensure seamless integration of online and offline channels.
2. Customer Experience Management: Create and manage omnichannel customer journeys to ensure a consistent and personalized experience across all touchpoints, utilize customer data and feedback to improve service quality and customer satisfaction.
3. Sales and Performance Analysis: Monitor and analyze sales performance across online and offline channels, use data analytics to identify trends, opportunities, and areas for improvement.
4. Inventory Management: Oversee inventory levels to ensure product availability and optimal stock levels across all channels, coordinate with supply chain and logistics teams to manage inventory transfers between online and offline stores.
5. Marketing and Promotions: Plan and execute integrated marketing campaigns to drive traffic and sales in both online and physical stores, collaborate with the marketing team to develop promotional activities that align with the brand's O2O strategy.
6. Technology Integration: Ensure the effective integration of technology solutions (e.g., CRM systems, e-commerce platforms) to support O2O initiatives, stay updated with the latest retail technology trends and recommend innovations to enhance O2O capabilities.
7. Team Leadership and Training: Lead and manage O2O team to ensure they are equipped with the necessary skills to execute O2O strategies effectively.
8. Partnership Management: Build and maintain relationships with key stakeholders, including third-party vendors, technology partners, and other external collaborators.

Kualifikasi:

Job Qualifications:

1. Bachelor’s degree in Business Administration, Marketing, Retail Management, or a related field. A master’s degree is a plus.
2. Minimum of 5 years of experience in retail management AND e-commerce, or a related field.
3. Proven track record in managing O2O initiatives or similar roles in the fashion retail industry.
4. Strong understanding of retail operations, e-commerce, and omnichannel strategies.
5. Proficiency in data analysis.
6. Leadership and team management abilities, with the ability to handle multiple projects simultaneously.
7. In-depth knowledge of the fashion retail industry, including market trends and consumer behavior.
8. Familiarity with digital marketing, social media, and online sales strategies.
9. Basic understanding of web development and digital infrastructure (e.g., websites, mobile apps) is beneficial.
10. Innovative and proactive mindset.
11. Strong problem-solving skills and attention to detail.
12. Ability to adapt to a fast-paced and dynamic retail environment.