Deskripsi Pekerjaan:

• Develop comprehensive competitor profiles, including strategic analysis, capital relationships, key channels, strengths, profitability, and financial position.
• Execute intelligence activities to gather and centrally manage information on competitors both within and outside the company.
• Conduct continuous analysis and updates on competitors' products and services, including gap analysis with our own products.
• Analyze brokers, BUSB, conglomerates, and other sales channels to identify opportunities and threats.
• Collect and analyze data to uncover prospective customer preferences on products and services.
• Formulate agile strategies regarding sales channels and insurance products based on market research analysis results, in collaboration with Production departments.
• Evaluate and review existing strategies on sales channels and insurance products, recommending adjustments as needed.
• Ensure compliance by filing product sales at banking or BUSB to regulatory authorities like OJK.
• Review and approve agreements with sales partners such as MoUs.
• Provide support for merger and acquisition activities as needed.

Kualifikasi:

• Bachelor's degree in marketing, business administration, or a related field. Master's degree is preferred.
• Minimum of 10 years of experience in marketing, market research, or strategic planning within the insurance or financial services industry.
• Strong analytical and strategic thinking skills with the ability to translate data into actionable insights.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
• Proficiency in market research tools, marketing analytics, and Microsoft Office suite.
• Familiarity with digital marketing channels and platforms is advantageous.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
• Certifications in marketing analytics, strategic marketing, or project management are a plus.