Deskripsi Pekerjaan:

1. Research & analyze influencers’ personas, audience demographics, engagement metrics, and content quality to ensure alignment with event objectives.
2. Build relationships & negotiate terms and conditions, including compensation, content expectations, and posting schedules.
3. Draft, review, and manage contracts and agreements, ensuring all legal and compliance requirements are met.
4. Track and analyze the performance of influencer campaigns, using metrics such as reach, engagement, conversions, and ROI.

Kualifikasi:

1. Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field.
2. Proven experience (typically 2-4 years) in influencer marketing, public relations, or social media management.
3. Strong knowledge of social media platforms, influencer trends, and digital marketing strategies.
4. Excellent communication, negotiation, and interpersonal skills.
5. Creative thinker with the ability to develop innovative influencer strategies.