Deskripsi Pekerjaan:

Job Overview:

We are looking for a Brand Partnership Specialist to join our growing team! As a Brand Partnership Specialist, you will play a crucial role in building and managing relationships with influential individuals who have a significant following in the fashion and lifestyle space.

Job Role:

• Identify key opinion leaders, influencers, communities, brand, and personalities with a strong presence in the target market.
• Develop and maintain relationships with brand partner to enhance brand visibility and credibility.
• Devise collaboration strategies, negotiate and coordinate collaborations, and ensuring mutually beneficial partnerships.
• Work with communities/brand partner/KOL to create engaging and authentic content showcasing the brand and its products.
• Plan and execute events or campaigns.
• Track and analyze the performance of collaborations to provide insights and recommendations for optimizing future partnerships.
• Cultivate a community of brand advocates among partners who genuinely support and promote the brand.
• Keep abreast of industry trends, competitor activities, and changes in the influencer marketing landscape.

Kualifikasi:

Job Qualifications:

• Bachelor's degree in Marketing, Communications, Fashion Management, or a related field.
• Min. 2 years of experience in influencer marketing, brand partnerships, or a similar role (experience within the fashion retail industry is a plus).
• Strong networking skills with the ability to identify and connect with relevant influencers in the fashion industry.
• In-depth understanding of fashion industry trends and influencer marketing dynamics, familiarity with social media platforms and their role in brand promotion.
• Excellent communication and interpersonal skills, ability to negotiate effectively and maintain positive relationships.
• Creative thinking with the ability to develop innovative collaboration concepts.
• Strong organizational and project management skills.
• Proficient in analyzing data and metrics to evaluate the success of collaborations.