Deskripsi Pekerjaan:

• Leading end to end brand portfolio from all social media channel to closing on marketplace including new product development.
• Leading Social Media, KOL, Media Buying & Other Team
• Coordinate with operations team to make sure all marketplace & others KPI fulfilled
• Performing and conducting consumer insight, market research, forecasting to provide innovation in brand development.
• Come up with winning and differentiated communication strategies and world class campaigns supporting the brand objectives.
• Formulating brand strategies and innovation pipeline based on strong market analysis, competitors’ analysis and internal portfolio analysis.
• Managing and responsible for all activities related with the brand such as advertising, media planning, market activation, consumer & trade promo, pricing, financial mix and P&L management.
• Evaluating new product launch within the brand, and management product portfolio.
• Responsible for on time project delivery while leading several project teams as well as driving the collaboration and coordination with related stakeholders

Kualifikasi:

• Experience minimum 3 years.
• Able & Willing to handle multiple brand
• Understand social media trend especially Tiktok
• Possess a Bachelor’s Degree in Management, Marketing, Communications, or any other related fields.
• Prior experience and knowledge in similar industry will be advantageous.
• Experienced in developing brand strategy to push and champion a new brand to the right market. Hands-on in execution of the brand strategy developed.
• Strong execution and project tracking skill to ensure agreed strategies are driven through and come to fruition. Possess ability to balance multiple priorities and meet deadlines.
• Must have can-do attitude.